In October 2008 I launched my firm Strategic Communications, LLC. Not the best timing for such a move given the bad economy at the time, but it’s all worked out for the best; 12 years later and still going strong! One big benefit of starting a communication firm during a recession is that I had plenty of time to learn about social media which was rapidly emerging as an important channel for marketing communications. I jumped on board early, primarily with LinkedIn and Twitter, and since that time I have managed social media accounts to help my company and my clients’ companies drive awareness, website traffic—and business. I have a good following on my social channels and people often ask me to share my tips for building a solid following. I’m happy to share! Here I share “7 Steps to Social Success.” Continue reading “7 Steps to Social Success”
Tag: social media success
Social Media Strategies That Really Rock: And Generate Results!
Ashton Kutcher (@aplusk) has more than 16 million Twitter followers. Harvard Biz Review (@HarvardBiz) has 1.5 million. My @StratCommun account has about 1500; my @LinWriter account has about 1300. What does this all mean? Continue reading “Social Media Strategies That Really Rock: And Generate Results!”