From Traffic to Income: A Comprehensive Guide to Monetizing Your Website—Part 3

In Part 2 of this three-part series, we took a deep dive into successfully monetizing website content. Here, we take a look at some key considerations and best practice recommendations from digital marketing experts. Continue reading “From Traffic to Income: A Comprehensive Guide to Monetizing Your Website—Part 3”

5 Simple Website Mistakes That Many Businesses Make

market research, marketing researchWe work frequently with clients to evaluate/audit and make recommendations for improvements to their websites and write website content. In addition, Linda serves as a digital marketing specialist with the State of Wisconsin’s Business Intelligence Team and Purdue University. In this role she reviews and makes recommendations to websites of small but growing companies.
Through this work, we tend to see some very common (and, fortunately, easy to fix) mistakes being made. Here we take a look at “5 Simple Website Mistakes That Many Businesses Make.”

Continue reading “5 Simple Website Mistakes That Many Businesses Make”