Creating Your Zoom (aka Elevator) Pitch

Elevator pitches have been a mainstay of business networking for decades. Initially named because they were likely to be delivered while riding in an elevator, requiring a short, pitchy and impactful statement for that brief span of time, today’s elevator pitches are just, if not more, likely to be delivered via Zoom.

Continue reading “Creating Your Zoom (aka Elevator) Pitch”

How to Reach Out to Potential LinkedIn Connections

17877227 – social media

Having the right connections—whether investors, customers, partners, suppliers or employees, etc.—can make a huge difference in company success. LinkedIn, the Facebook of professional networking, was purposely built and marketed as a great way to develop and maintain these connections. And it works if used effectively. Continue reading “How to Reach Out to Potential LinkedIn Connections”