Blogging Best Practices

A business contact of mine asked me recently about my thoughts on the value of blogs for generating revenue and the opportunity that may exist for writers to generate content for blogs.

Personally, I think  the whole field of blogging is Continue reading “Blogging Best Practices”

Sometimes I Just Can’t Be a Ghost…

by Linda Pophal

Having worked for organizations and their senior leaders and spokespeople for a number of years as director of corporate communications and marketing in various fields I’ve long been familiar—and quite comfortable—with the concept of ghostwriting. Ghostwriters write content for others. That content might be in the form of a speech, a presentation, an email, an article, a letter to the editor, a book-length manuscript, or a wide range of other applications. Continue reading “Sometimes I Just Can’t Be a Ghost…”