
Your personal brand is what people say about you when you’re not in the room.
Content is how you shape that conversation.
Continue reading “Building Your Personal Brand Through Content: A Practitioner’s Guide”

Your personal brand is what people say about you when you’re not in the room.
Continue reading “Building Your Personal Brand Through Content: A Practitioner’s Guide”

Why Email Is Back—and What Content Marketers Should Do About It
You should be using this cost effective marketing toolLinkedIn suggests that LinkedIn Newsletters are one of the most effective features for content distribution, and they’re certainly growing in use but individuals and companies. But, do they really offer value, and in what way?
We sought input from LinkedIn experts who are using LinkedIn Newsletters—some with a great following and some just starting out—to get their insights, best practices, and actionable tips on how to make the most of this platform to grow and engage with a LinkedIn audience.
Continue reading “LinkedIn Newsletters: Best Practices for Success”